Broadway at the Beach is South Carolina’s number one tourist, shopping, dining and entertainment destination, attracting more than 12 million visitors annually. Broadway is set on 350 acres in the heart of Myrtle Beach and features world class shopping, dining, attractions and entertainment in a series of magical, interconnected villages, surrounding the 23-acre Lake Broadway.

Day or night, Broadway at the Beach is a must-see shopping, dining and entertainment destination for visitors of all ages. The center is one of Myrtle Beach’s most energized experiences, joining together a distinguished collection of specialty shops featuring national and local brands, more than 20 restaurants and eateries, the area’s most popular attractions, world-class entertainment and hotels.

On the heels of celebrating its 20th anniversary in 2015, Broadway at the Beach embarked on its largest, most comprehensive reinvestment plan to date, ensuring it continues to be a vibrant destination for residents and visitors to shop, dine, and be entertained for years to come.

Center Highlights

• Located on a high traffic corridor of Highway 17 Bypass, approximately 1 mile west of the Atlantic Ocean
• Top tourist destination in the state
• Restaurant anchors include: Hard Rock Cafe, Paula Deen’s Family Kitchen, The Hangout, Senor Frogs, Jimmy Buffett’s Margaritaville, Wahlburgers, and Joe’s Crab Shack
• Entertainment anchors include: Ripley’s Aquarium, WonderWork’s, Dave & Buster’s, and PopStroke

 

DISTANCE	1 Mile	3 Mile	5 Mile
POPULATION	6,495	39,341	79,088
HOUSEHOLDS	2,453	16,455	33,184
AVG HH INCOME ($)	$72,687	$67,700	$73,742

 

 

Broadway at the Beach’s Specialty Leasing program offers additional and unique ways to showcase your brand, including Retail Merchandising Units, Kiosks and Temporary In-Line environments. For more information regarding specialty leasing, click here.